Using the media to raise awareness

“People don’t know that it’s so easy to do and how it could be saving a life,” This is what mum Katrina Collins powerfully told TV audiences as she worked with DKMS to register more potential new stem cell donors, when her 24 year old son Ben needed a transplant.

We work with journalists every day, helping ensure what they report about blood cancers and disorders, and stem cell registration, donation and transplantation is accurate and that it encourages people to take action.

DKMS can share your story with journalists, always making sure you’re happy with what tell them, and fielding their requests for more information.

Or, we can guide you if you’d like to contact your local media yourself – advising on how to maximize the impact of what you communicate to them

For many people it can be really positive/comforting to know you’re doing something to help others and to see so many people supporting you or your loved one. We’re waiting to hear from you and answer your questions: